West Mercia Air Conditioning has joined forces with Hereford FC to enhance the matchday experience for Bulls fans in Radford’s Bar.

In a move which is set to improve comfort levels and enhance the overall experience for supporters and visitors alike, Hereford FC proudly announces its partnership with West Mercia Air Conditioning.

Radford’s Bar is used by hundreds of Bulls fans each home game, and also by local community groups during the week. The introduction of the state of the art climate control system will help to improve the experience and enjoyment of everyone who uses the bar.

Hereford FC General Manager, Jamie Griffiths, expressed his enthusiasm for the partnership, emphasising its potential to transform the Radford’s experience: “We are dedicated to providing our supporters and visitors with the best possible environment to enjoy their visit to Edgar Street and we know that the temperatures in Radford’s haven’t always been as welcoming as we’d like!” Griffiths remarked: “By teaming up with West Mercia Air Conditioning, we are taking a proactive step towards enhancing comfort levels at Radford’s, ensuring that every moment spent here is enjoyable and memorable whether that be on a matchday or in the week.”

“I’d like to thank Matt and the team at West Mercia Air Conditioning for their professionalism, advice and support in getting the system installed for the benefit of everyone who uses Radford’s” added Griffiths.

As part of the partnership, West Mercia Air Conditioning will assume the role of the official climate control partner of Hereford FC, committing to a mutually beneficial partnership spanning an initial five-year period.

Matt Wood, Managing Director at West Mercia Air Conditioning, echoed Griffiths’ sentiments, highlighting the company’s commitment to excellence in climate control solutions: “We are thrilled to partner with Hereford FC and contribute to the enhancement of Radford’s,” Wood stated. “Our expertise in heating and air conditioning systems will allow us to tailor solutions specifically designed to meet the unique needs of the venue, providing optimal comfort for supporters on match days and ensuring a pleasant atmosphere for groups utilising Radford’s throughout the week.”